DAYTONA BEACH, Fla. Progressive Insurance will return as the title sponsor of American Flat Track this season, marking the sixth consecutive season of the sponsorship, AMA Pro Racing announced Wednesday morning.

Since its founding in 1937, Progressive has grown to not only become the countrys second largest personal auto insurer but has also spent decades being dedicated to helping motorcyclists move forward and live life to the fullest.

The pairing has proven to be a pivotal sponsor during an era of expansion and growth for the series, helping to bring the sport to new audiences via numerous digital and experiential activations.

The Progressive American Flat Track season will launch with the Royal Enfield Short Track at Daytona at Daytona Intl Speedway on Thursday, March 6 and Friday, March 7.