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Troyer Race Cars Split Into Three Branches

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Published in Racing
Thursday, 05 November 2020 07:46

SPENCERPORT, N.Y. — Change has come to the Troyer Race Cars brand.

The Troyer brand now consists of three branches — Troyer Dirt Cars, Troyer Asphalt (TFR Distribution) and Troyer Manufacturing.

Troyer Manufacturing, located at the longtime home of Troyer Race Cars on Lyell Road in Rochester, N.Y., produces all dirt and asphalt chassis and continues to staff the same skilled craftsmen who have been building quality, American-made racecars for years.

The manufacturing facility is being completely renovated and remodeled with new equipment including new CNC machining that boasts the latest capabilities and technology, as well as the latest software and computer design programs that will allow us to evolve the Troyer product line into the most technologically advanced brand in the market today. The facility will also offer a complete repair service for dirt and asphalt chassis.

Troyer Dirt Cars, operated by Mark Lipari and Tony Chiruck, is the main supplier and exclusive distributor of Troyer dirt modified chassis and components. The Troyer Dirt Cars distribution center is located at 7 Turner Dr in Spencerport, N.Y., less than three miles from the manufacturing facility, and provides an additional 6,000 square feet to warehouse cars, parts and equipment. The center’s key focus is maintaining inventory and offering expert customer service and technical support for Troyer Dirt customers.

TFR Distribution, operated by Rob Fuller and located in West Boylston, Mass., functions in a very similar capacity as Troyer Dirt Cars with the primary focus on the Troyer asphalt modified market. They will also sell and support Rob’s LFR brand.

The separation of the company into dirt and asphalt branches allows each entity to focus on sales, inventory, technical support and customer service for their customers, while leaving the manufacturing facility team to do what they do best in building the cars.

The 2021 TD5 dirt chassis will be introduced this month and starting at a price point of $3,821.00. Details on the 2021 TD5 are forthcoming.

“To say we’re all excited would be an understatement,” Troyer Dirt Cars partner Mark Lipari stated. “Maynard Troyer was a true hero of all of ours, and to help carry on the name and brand is very special. Tony (Chiruck) worked very closely with Maynard for years in the development of billet components that were incorporated on the dirt and asphalt chassis, and we’re both working hard daily on our commitment to being a force in the dirt modified racing industry. I do want to thank Rob Fuller for the opportunity to become involved. I believe his idea in forming three separate branches of the company will prove to be truly ingenious.”

Lipari also owns and operates Coyote Motorsports, a leading American-made kart racing chassis and parts manufacturer since 1976.

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