TULSA, Okla. – Continuing their relationship with the Lucas Oil Chili Bowl Nationals presented by General Tire, NOS Energy Drink will once again serve as the official energy drink of the Chili Bowl during the 35th edition of the event.
“NOS is a big deal in motorsports,” said Chili Bowl co-founder Emmett Hahn. “It’s not very often you seen a company do what they’ve done with tracks, sanctioning bodies, and events for the amount of time they’ve done it.
“They are the real deal, and I say that because they don’t just treat this industry like a billboard to promote their product that can be thrown away,” Hahn continued. “What I see is that they care about the people and events they are a part of. That’s the kind of people you want in this sport.”
A part of the Lucas Oil Chili Bowl Nationals presented by General Tire since 2019, the image of the NOS Energy Drink brand has become synonymous with the Chili Bowl, with presence on track, in victory lane, and in press conferences.
“The motorsports community is so important to us at NOS Energy Drink, and we realize what a staple event the Chili Bowl is. We are extremely proud to be a part of it again this year,” noted NOS Marketing Director Lauren Albano. “We look forward to a turbo-charged week of racing put on by some of the best event promoters and racers in motorsports. It will be a spectacular show and we can’t wait to cheer on #TeamNOS.”
During next week’s Chili Bowl, seven teams will carry the NOS Energy Drink brand.
The 35th annual Lucas Oil Chili Bowl Nationals presented by General Tire takes place Jan. 11-16 at Tulsa Expo Raceway, located inside the River Spirit Expo Center in Tulsa, Okla.