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Alloy Extends Backing Of Williams & DGM Racing

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Published in Racing
Saturday, 06 February 2021 15:00

DAYTONA BEACH, Fla. – After a successful first year with Josh Williams and DGM Racing in the NASCAR Xfinity Series, Alloy Employer Services will continue as a strategic partner for Williams’ No. 92 Chevrolet Camaro this season.

After originally starting at the Indianapolis Motor Speedway road course last July, Alloy ultimately supported Williams at 23 races by the end of last season.

Alloy Employer Services is an innovation leader for HR related business services and offers competitive solutions to the complex needs of workers compensation and employee benefits, as well as other core HR functions. Alloy helps clients manage their workforce and the risks associated with doing so, leading to reduced costs, simplified administration, and improved outcomes.

Industries that Alloy serves include healthcare, transportation, manufacturing, maintenance, hospitality, and construction.

Based in Columbus, Ohio, Alloy’s Midwest roots have led to a national reach, serving its clients with workers in more than 40 states across the country thanks to their risk management expertise and innovative plan designs, helping employers to thrive in any business environment.

“Alloy is pleased to back Josh Williams again this year in the NASCAR Xfinity Series,” said Alloy Chief Marketing Officer Chris Estey. “Josh’s hard work, spirit and heart represent the many employees across the country that Alloy supports in the workplace every day. Our motto is ‘stronger by design,’ and we believe that our involvement with Josh and everyone at DGM Racing has made both sides stronger together throughout our partnership.

“We look forward to continuing the relationship this year and cheering Josh and the No. 92 Alloy Camaro on during the season.”

Williams is looking to build on a career year in the Xfinity Series, which saw him earn six top-10 finishes last year and finish 15th in the driver point standings last season.

The 27-year-old from Port Charlotte, Fla., also scored his career-best finish of sixth in the fall race at Kansas Speedway, an emotional night that came on the heels of the sudden death of Tim Hayes, one of Williams’ longtime crew members in his grassroots racing program.

This season, thanks to the backing of Alloy and a renewed focus, Williams believes he and DGM Racing can contend for a spot in the NASCAR Xfinity Series playoffs, even with the addition of several new drivers and teams that has made the field of full-time competitors as deep as it has been in many years.

He’ll also have the support of full-time crew chief Shannon Rursch and NASCAR veteran Reed Sorenson, who will serve as Williams’ spotter for the entire NASCAR Xfinity Series season.

“We did a lot of great things last year, but I believe that was just the beginning of what we’re capable of as a team,” Williams said. “It’s great to have the folks at Alloy Employer Services back with us for another year in the Xfinity Series; they stepped up in a big way last year when we needed them, and they’ve been great to work with throughout our time together. It’s an honor to carry their colors and represent their brand as we go into a year that, I think, is going to be a whole lot of fun.

“I really see a lot of potential out of our team this year, and I think that’s made even stronger with having Shannon Rursch as our full-time crew chief this year,” Williams added. “Having worked with Shannon for a handful of races last season, we’ve already got a foundation together and had some success that I think we can grow. I’m pumped about 2021 and ready to get it kicked off at Daytona.”

Williams enters the Beef. It’s What’s For Dinner. 300 at Daytona (Fla.) Int’l Speedway on Feb. 13 as one of the undervalued superspeedway racers in the Xfinity Series garage.

He finished ninth at Daytona last August and added a seventh-place finish at the Florida facility’s sister track, Talladega (Ala.) Superspeedway, in October. With the right breaks, Williams believes he can contend for a victory in the season opener and lock up a berth in the playoffs from the very beginning.

“The draft is such an equalizer; it allows us to race on an even playing field with all the big-name teams, but even then, I feel like we closed the gap a good bit at the end of last year,” Williams noted. “I think you’ll see us fighting for top 10s a lot more this year after the way we ended 2020, but we know Daytona always presents us with a really good shot to perform and we hope to capitalize on that.”

The NASCAR Xfinity Series season opener from Daytona takes the green flag on Feb. 13 at 5 p.m. ET, with live coverage on FS1, the Motor Racing Network and SiriusXM NASCAR Radio, channel 90.

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