WELCOME, N.C. – Richard Childress Racing officials announced Wednesday that Andy’s Frozen Custard will serve as a primary sponsor of Austin Dillon’s No. 3 Chevrolet Camaro ZL1 1LE this year in the NASCAR Cup Series.
The car will debut in the June 13 NASCAR All-Star Race at Texas Motor Speedway.
The partnership is an evolution of a longstanding relationship between Andy’s, Richard Childress Racing and Dillon, who won last year’s regular-season NASCAR Cup Series race at Texas Motor Speedway, as well as the 2018 Daytona 500.
As part of the deal, Andy’s customers can partake in a “3-Crete” frozen custard treat, which will debut in late spring. The “3-Crete” will include some of Dillon’s favorite toppings.
Details about additional aspects of the partnership will be announced soon.
Wednesday’s announcement comes as Andy’s Frozen Custard begins a celebration of 35 years of operation.
The celebration launches on March 19, the same day the original Andy’s Frozen Custard opened in 1986.
“This Friday starts the beginning of a whole year of celebrations, special events and promotions designed to surprise and delight our loyal customers as well as give back to the communities that have welcomed us as family,” said Andy Kuntz, president of Andy’s Frozen Custard. “We are proud of what we have accomplished over more than three decades, but nothing makes us prouder than being the treat of choice for family outings and special occasions. We love knowing that kids celebrate the last day of school with one of 300,000 minis we typically donate each year.
“Seeing our parking lots filled with families enjoying Andy’s as part of a good old fashioned hometown tailgate brings us joy.”