The Hundred will provide venues for the return of live music in the UK this summer, with the unveiling of in-house DJs for each of the eight teams in the competition.
The ECB's new competition will see "sport and entertainment collide on a scale never seen before", tournament organisers said, following a collaboration with BBC Music Introducing, a platform that supports unsigned, undiscovered, and under-the-radar UK talent.
Acts including The Orielles, Jerub, Lady Sanity, Oscar Welsh, Coach Party and Rachel K Collier will be performing during the competition, with more to be unveiled in due course, while a local DJ will also be embedded into each of the eight teams, each "curating a unique soundtrack, reflective of their city and the people, players and artists within it".
"The music on offer at each game is designed to bring fans right into the action and will all be live," a press release added. "From walk-out music, to game reaction sounds, the venue DJs are in full control of the sound of their team."
Among the DJs to be showcased will be Kenzie Benali, the daughter of the former Southampton footballer, Francis, and fiancee of the current Hampshire wicketkeeper Lewis McManus, who is swapping her role as a in-stadium host at Southampton's ground, St Mary's, to provide the soundtrack for Southern Brave's home fixtures at the Ageas Bowl.
"I've always loved cricket," Benali told the Mirror. "It is a great, sociable sport and I used to go along to the Ageas Bowl and watch T20 matches with my family. My dad loves his cricket and he is my biggest cheerleader. They are so proud of me and dad has done some incredible things and I couldn't be more proud of him.
"Of course now, my other half actually plays professional cricket so I'm even more involved and down at the ground as much as possible cheering the team on," she added.
"It is great to be on the same time frame as him for once, because it is so hard when one of us is on the football beat and the other is playing cricket. He's very excited for me and it is another bit of cricket for us to get into. We are fully immersed in it."
Sanjay Patel, the Hundred's managing director, said: "In collaboration with BBC Music Introducing, we are curating a real festival line-up to deliver a ground-breaking music programme that is integrated into a world-class sporting event, unlike anything that has been delivered before.
"Each of the acts, DJs and hosts we've announced embody the spirit of the Hundred in their own way and they'll be bringing the energy all summer long. With fast-paced cricket on the pitch and live music performances off it, we're delivering on our promise to provide entertainment for the whole family."